New Delhi: With no other big films releasing this Friday, Abhinav Kashyap's 'Besharam' has a clean week as far as competition goes. The Ranbir Kapoor-starrer is hitting the theatres on October 2.
The film will be a litmus test for both actor Ranbir after superhit 'Yeh Jawaani Hai Deewani' and Kashyap post 'Dabangg'.
"Our expectations are huge. We have made a good film and have promoted it well," Kahsyap told IANS.
The film, produced by Himanshu Mehra, Sanjeev Gupta and Reliance Entertainment, had a shooting budget of Rs 60 crore plus the cost of promotions, marketing and advertising.
"We have locked about 3,600 screens in India and 700 screens overseas," said the director.
Whether the audience will accept Ranbir in deglam role or not, will only be revealed once the movie releases.
"It is a big film and there is no other film releasing in the same week. We have to wait and watch how it unfolds and whether the audience likes it or not," trade analyst Taran Adarsh told IANS.
'Besharam' also stars Ranbir's actor-parents Rishi Kapoor and Neetu Singh. Actress Pallavi Sharda, a newcomer who hails from Australia, plays the female lead in the film.
Abhinav Kashyap is known for his masala entertainer 'Dabangg', while his elder brother and filmmaker Anurag Kashyap's forte is parallel cinema. And the 'Dabangg' director says they want to rule different areas of Bollywood.
"When Anurag will get into masala films, then probably I will think of making his kind of cinema. We both brothers want to rule different areas of Bollywood," Abhinay said in an interview.
"We are mafias. We don't operate in each other's area," he added jokingly.
Ranbir Kapoor has showcased his flexible dancing skills in many of his songs, but for his forthcoming film 'Besharam', he went totally desi for a bhangra number.
A source close to the film's production unit said, "Since YJHD has released and become a huge success, Ranbir is relaxed and at ease. 'Besharam' will be his most massy film so far, and it'll have him sharing screen space with his parents for the first time. Even when the film's poster was released, it generated a lot of curiosity."
Ranbir Kapoor has already entered into the big league of Bollywood and with each film he is inching closer to the big three Khans of the Hindi film industry. Kapoor's last film 'Yeh Jawaani Hai Deewani' had done exceptionally well at the commercial front and with the huge publicity drive organised for 'Besharam' he is once again likely to hit the jackpot.
However, the ultimate test will happen at the ticket window where the common movie enthusiast will decide the film's fate.####
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