Deepika Padukone to endorse chewing gum

New Delhi: Rising Bollywood star Deepika Padukone has added another name to her overflowing kitty of endorsements with Wrigley's chewing gum signing her as its new brand ambassador.

The model-turned-actress, who starred in Pepsi's 'Youngistan' campaign with Bachna Ae Haseeno co-star Ranbir Kapoor, also endorses Tissot watches and Fiama Di Wills products.

Announcing Deepika as the brand ambassador for Orbit chewing gum, a Wrigley's spokesperson said, "Deepika's association with Orbit will synchronise well with the brand and its objectives."

The company said it expects to ride on the young actress' popularity to the target audience of the product that is the youth segment.