New Delhi: Earlier known as SoSasta.com, Groupon India has rebranded itself as Crazeal.com (www.crazeal.com). Currently in beta, it claims to offer consumers across 11 cities to experience the best of local commerce. Partnering with premium merchants such as Claridges, Domino's, Cafe Coffee Day for national deals and Kainoosh, Olivea, Crowne Plaza and Amoda Spa, Crazeal.com will offer deals to consumers in Ahmedabad, Bangalore, Chandigarh, Chennai, Delhi/NCR, Hyderabad, Jaipur, Kolkata, Mumbai, Nagpur and Pune.
Further, Ankur Warikoo has been named the CEO of Crazeal.com and will be responsible for the business operations in India. An alumnus of the Indian School of Business, more recently Ankur co-founded Accentium Web and served as an Entrepreneur-in-Residence at Rocket Internet GmbH.
“We are identifying merchants with high quality offerings, expanding to newer cities and above all enabling Social Commerce to help consumers avail of the best that their city has to offer. We are passionate about bringing quality deals to our consumers, and we feature only those deals that we would ourselves love to buy”, he said.
In addition, Crazeal has also appointed Bharath Devanathan as COO and Sachin Kapur as Head of Marketing. Bharath has earlier worked at Yahoo and Booz & Company before joining Crazeal.
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