KOCHI: A national conference and workshop on “Video production techniques for Advertising and Applied Art” will be held at the Amrita School of Arts and Sciences from November 16 to 17. Cinematographer K G Jayan will inaugurate the function. Seminars and practical workshops will be part of the programme. Experts in the field of visual communication will interact with participants in the various aspects of video production, cinematography, audiography and editing which will prove useful in the production of effective advertisements in the audio-visual format. Web technology architect Sankaran Nampoothiri will be part of the practical workshop wherein creative ideation sketches of strategies under various types of market conditions will be discussed. Chitranjali Studio former chief (audiography section) T Krishnan Unni, national award winning editor Ajith, Jelitta Communications former creative head Swarupa Kartha will participate in the function.
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